Co-host a social gathering with another club or an event put on by the administration. Partnerships boost your visibility, share pooled resources, and/or leverage existing event infrastructure.
- Primarily to increase visibility of the club.
- To have a brief speech about the club letting people know what it is
- To hand out information about the club and educational materials
Theory of Change
Co-hosting a social event is a great way to get a wide audience of people who otherwise might not show up to one of your more targeted events and be able to deliver to them a either brief message or to hand out educational materials that they might look at later.
Costs and food
Hopefully you can split costs with your co-host. This usually means spending money on food and drinks, and sometimes room reservation fees.
Target / likely audience
Because this is primarily a social event (not a themed or programmatic event), you will get a wide range of people and this allows you to get your message out to people who otherwise aren't as involved.
Location / Participation Size
These events are often held at bars, colleague's homes, or larger campus rooms. You're only limited only by room capacity and participation recruitment.
Consider having a short 2-3 minute video that you can play. This will get people's attention for a few words afterwards (which may need amplified sound) about the club and allyship.
Other resources needed
- Handout club information (flyers, etc)
- Provide educational materials around for those who want them
- Provide easy ways for membership and newsletter subscription. Plan on having paper signups that you will then enter into a computer yourself. You will lose people by having "live" signups on a laptop since that creates bottlenecks (only person can enter their info at a time)
Roles and responsibilities
- Allyship club lead – Give a quick and really engaging speech.
- Program lead – Establish partnership with co-host. Provide the right handout materials. Input collected subscription info into computer.
- Active members. Active members can mill about, talk with everyone and potentially answer questions. These informal convos can have a big impact.
Agenda / Program
- 0-60 min. People arrive, hang out, eat, and drink
- 60-65 min. Say a few words about club, show people where to sign up and get more information.
- 65 min+. More socialness
Tips and pitfalls
Making it work
- Find the right line between social/fun and getting your message across
- Have active members wear club t-shirts (if you have them) so that the members of the other club (and visitors) know who to talk to if they are interested in the initiative.
- Make you've got all materials, handouts, signups, and logistics covered. They're easy to forget but can make a real difference.
- Coordinating with your co-host.
- Have relevant handouts
2 months prior OR prior term if having event early in academic year
- Coordinate with administration and other clubs way in advance to iron out potential conflicts.
- Set location / reserve room
1 month prior
- Finalize food/drink plan with co-host
- Have ready informational handouts
- Get membership and newsletter subscriptions ready
- Recruit active members to come and represent the club
- Recruit participants
- Open RSVPs
1 week out
- Confirm food, location, abd marketing logistics are worked out
- Make sure active members are coming
- Have short speech ready to go
1 day prior
- Finalize RSVPs
- Remind RSVPs about date/time/location
- Finalize food order, make sure plates, cups and utensils are ready
- Make sure any Audio/Visual is ready
Event day prep time:
- Bring all handouts
- Arrive to location early enough to do setup
- Handful of volunteers to make sure food and drink is happening and that there are enough knowledgeable people about what the club at the event, that people are engaged not just with small talk but also what the club is and why it matters
- Make sure person in charge of food knows how to collect the delivery and set everything up and that they have all eating materials required
- Test A/V equipment
1 day after
- From membership list and email list collected at event, (1) email everybody thanking them for showing up, (2) provide general info about the club, (3) the next club event
Subject: Come to the [your club / their club] mixer!
Join us for [drinks/food] at [day], [date] at [time] in [location]. You can learn a bit more about each group, or just enjoy the company and dinner. Hope to see you there.
RSPV here: [link]